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Author: Adam Bernard

[Nobody Listens] Hitting election season means we're all deeply embroiled in yet another round of Democrats and Republicans yelling at, and about, each other, but rarely taking the time to listen to anything other than their own voices. This reminds me a lot of what's become of hip-hop. We have two distinct groups of people, the mainstream and the underground, and rarely does one give the other the time of day. The true irony is, just like the Democrats and Republicans, the mainstream and the underground have a lot more in common than they think, and if they started listening to each other it would be better for everyone involved.

As much as either side currently hates to admit it, the mainstream and the underground could actually learn a lot from one another. The underground has authenticity and lyricism, which are two things the mainstream currently lacks. The mainstream, on the other hand, has the knowledge of how to create music that affects the masses, which is something the underground needs.

Interestingly, even with those unique traits, the two sides really aren't that different. At the heart of it all, whether we're talking about mainstream, or underground, hip-hop, we're talking about the art of rapping over beats. Musically, that's the basis for each side. Things become different when we have different emcees and producers, but it's still rapping over beats.

It would behoove underground artists to turn on the radio and figure out what makes mainstream hip-hop so popular (and if your answer is “because people are stupid” you should put down the mic now because you just insulted your entire potential audience). At the same time, it would be wise for mainstream acts to go to some underground hip-hop shows to figure out what makes those artists so respected.

If both sides reached out to each other, we'd have mainstream artists having writing sessions with some of the best emcees around, and some of the best emcees around getting advice on how to better reach a mass audience from artists who know how to create large fan bases. The result would be a pretty damned good hip-hop scene, and better artistry all around.

At the moment, the mainstream and underground hip-hop scenes are, for the most part, painfully cliche. Both have their specific sounds, and both have their specific topics of discussion. This is why when Kanye West burst onto the scene, being just a tiny bit different from everybody else, he was so widely embraced. The same goes for Drake. They're living, chart topping, proof that going ever so slightly outside the box can reap big rewards.

How many artists are willing to do this? Is it too comfortable in the box? Is it too easy for the underground to simply insult the radio, and for the mainstream to continue to make hits at the expense of their place in hip-hop history?

In the case of both hip-hop, and big time politics, it would be advantageous for both sides to listen and learn from each other, and the optimist in me hopes that happens some day, because it would make things a whole lot better for a whole lot of people.

Originally posted: September 25th, 2012

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